I have spent the past 15 years working with brands who want to franchise their business and grow a brand through the franchise expansion model. Our firm, Franchise Marketing Systems works primarily with start up franchisors and brands who have not offered or sold a franchise in the past, sometimes with mid-sized or mature brands …
Continue reading “Are you Ready to Franchise Your Business?”
Businesses that turn to franchising as a way to expand their brand into new markets generally have a significant learning curve they must overcome as they learn how to manage the responsibilities of franchising and franchise expansion. A new franchisor is like a new business owner who is learning the ways, processes and steps they …
Continue reading “Leveraging Technology to Franchise Your Business”
Franchise Marketing Systems will be exhibiting at the Dallas, TX franchise exposition on 5/14 and 5/15/2016. The Dallas franchise show is expected to be a strong showing as the Dallas market is considered to be one of the strongest in the U.S. for franchise industry growth and expansion across a variety of franchise fields. The …
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The Franchise Disclosure Document is a relatively complex document for most people. Sometimes being in franchising for some period of time, it can be easy to overlook this and begin to forget that most buyers haven’t seen an FDD before and certainly the presentation of a 150 page franchise agreement isn’t helping your cause as …
If you have started a business before that has failed, you certainly know what the feeling is like. Your rent payment seems like it comes every week and your customer’s payments get smaller in amounts and longer to collect every month. When a business is at that teetering point and will either fall into oblivion …
Continue reading “Motivating Franchisees to Succeed without Driving them into Failure.”
Senior care franchise opportunities are full of growth potential.
The IFA Conference 2016 – San Antonio, TX The conference yet again attracted large crowds of enthusiastic franchise professionals and industry experts from around the world. The convention was held at the Henry B. Gonzalez Convention Center and attracted many of the world’s best in franchising. Last year in Las Vegas, attendance numbered 3,880 and …
It is always incredible to see a new brand hit the market and in a short time period take over an area or industry segment. It almost seems effortless for some franchise systems that get a foot hold in a market and establish themselves over night. Why is it that some franchises catch hold so …
The Franchise Marketing Systems suite of brands has expanded to include some truly global franchise systems. The excitement around the franchise industry and potential for growth in franchising has continued to drive more companies into the ever-expanding franchise industry. With that energy around the business, Franchise Marketing Systems client’s have experienced record growth in 2015: …
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The art of franchise development is one that takes time and effort to define. Good franchises are composed of strong systems, dedicated marketing models, great training platforms and good brands. Most importantly they always include solid leadership who understand the value of scaling a business. Christopher Conner has spent almost over 12 years in the …
