At the forefront of any good business model is a great marketing system. Franchising is the art of duplication, so it makes sense that a solid franchise investment offers an excellent franchise marketing system. The best franchises in the world are often closely correlated with the best marketing minds. What effective franchise leaders have been …
Tag Archives: Christopher Conner
Buying a Franchise – Knowing What You Are Buying
My consulting firm, Franchise Marketing Systems helps businesses become franchise models. Over the past several years, I have purchased franchises as part of my work in the industry. It has been interesting to say the least to see the other side of the relationship as a franchisee. Buying a franchise can be a confusing, scary …
Continue reading “Buying a Franchise – Knowing What You Are Buying”
Atlanta Franchise Tradeshow 2016
Franchise Marketing Systems will be sponsoring the September 2016 Franchise Expo held in Atlanta on 9/24 and 9/25. The Atlanta franchise show is one of the countries strongest small market shows and will be this fall’s largest franchise marketing event. The Atlanta franchise show consistently draws a large volume of franchise buyers to the event …
How to Grow Your Small Business
I am a small business owner, Conner and Associates, LLC, DBA Franchise Marketing Systems, based in Atlanta, GA. I fight the same fight you do every day of every week of every month. Sometimes it seems like all odds are against you being successful and you just can’t do anything right. Government regulations don’t seem to …
Leveraging Technology to Franchise Your Business
Businesses that turn to franchising as a way to expand their brand into new markets generally have a significant learning curve they must overcome as they learn how to manage the responsibilities of franchising and franchise expansion. A new franchisor is like a new business owner who is learning the ways, processes and steps they …
Continue reading “Leveraging Technology to Franchise Your Business”
Franchise Marketing Systems – Dallas Franchise Show
Franchise Marketing Systems will be exhibiting at the Dallas, TX franchise exposition on 5/14 and 5/15/2016. The Dallas franchise show is expected to be a strong showing as the Dallas market is considered to be one of the strongest in the U.S. for franchise industry growth and expansion across a variety of franchise fields. The …
Continue reading “Franchise Marketing Systems – Dallas Franchise Show”
Chris Conner-Presenting the FDD
The Franchise Disclosure Document is a relatively complex document for most people. Sometimes being in franchising for some period of time, it can be easy to overlook this and begin to forget that most buyers haven’t seen an FDD before and certainly the presentation of a 150 page franchise agreement isn’t helping your cause as …
Motivating Franchisees to Succeed without Driving them into Failure.
If you have started a business before that has failed, you certainly know what the feeling is like. Your rent payment seems like it comes every week and your customer’s payments get smaller in amounts and longer to collect every month. When a business is at that teetering point and will either fall into oblivion …
Continue reading “Motivating Franchisees to Succeed without Driving them into Failure.”
Why do some franchise brands take off?
It is always incredible to see a new brand hit the market and in a short time period take over an area or industry segment. It almost seems effortless for some franchise systems that get a foot hold in a market and establish themselves over night. Why is it that some franchises catch hold so …
Chris Conner: Franchise Development
The art of franchise development is one that takes time and effort to define. Good franchises are composed of strong systems, dedicated marketing models, great training platforms and good brands. Most importantly they always include solid leadership who understand the value of scaling a business. Christopher Conner has spent almost over 12 years in the …
Franchise Marketing Systems 