If you’re building a franchise brand—or considering franchising for the first time—there’s a moment when everything shifts. The idea of “turning your business into a franchise” stops being conceptual, and it becomes operational: How do you actually build the system, stay compliant, find qualified franchisees, and get locations open? That’s the exact stage where most …
Tag Archives: Chris Conner FMS
Franchise Marketing Systems is Exhibiting at 51 Franchise Shows
Franchise buyers may start their search online, but a large percentage still make their final decision because of something that happens face-to-face: a real conversation, an honest Q&A, and the confidence that comes from meeting the people behind the brand. That’s why Franchise Marketing Systems (FMS Franchise) is planning an aggressive in-person presence in 2026—exhibiting …
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Chris Conner on How to Franchise Your Business Effectively: Franchise Marketing Systems on the Franchise Assembly Podcast
Visit: https://franchiseassembly.com/2025/07/01/scale-your-franchise/ Franchising is one of the most powerful tools for business expansion, offering a unique opportunity to replicate a successful business model across multiple markets while leveraging the entrepreneurial energy of franchisees. Chris Conner, a seasoned expert in franchising and the founder of Franchise Marketing Systems (FMS), has spent years helping entrepreneurs navigate the …
How to Get Ready to Franchise Your Business
How to Get Your Business Ready to Franchise: Building a Strong Strategic Plan Of course, that’s Abraham Lincoln in the center, discussing strategy with his generals and maybe not so obvious is that General Custer is standing to the far right of the group, getting ready for the Battle of Antietam (Courtesy of the Library …
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When Do You Need to Audit Your Franchise Business?
The Federal Trade Commission (FTC) imposes certain regulations on franchisors to protect franchisees and ensure transparency in the franchise relationship. One such requirement is the obligation for franchisors to provide audited financial statements to prospective franchisees under specific circumstances. In this article, we’ll delve into the conditions under which the FTC mandates franchisors to conduct …
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Chris Conner FMS
Conner’s first foray into entrepreneurship came with the founding of FMS Franchise, a franchise development firm based in the Atlanta area. Despite facing initial challenges and skepticism from peers, Conner’s unwavering dedication and commitment to supporting new franchise systems and delivering results for brands entering the franchise category propelled the FMS business to success. This …
Franchise Marketing Systems 